Services & Expertise

“So what do you do exactly?” In short, I help people strategize how to make the world a better place and communicate how they’re doing it.

In the PR world, I’m known as a “deep generalist” - meaning I can do a lot of things pretty well. Through my career, I’ve developed skills and experience in everything from video production to media relations, crisis communications, social and digital strategy, grassroots organizing, project management, entertainment social impact and corporate social responsibility consulting.

In New Mexico, I specialize in politics, policy and public relations for the environmental community.

Below is a list services I provide and the issues I’m most experienced with. As a consultant, I work at an hourly rate, proect fee or monthly retainer basis.

Earned Media / Public Relations

Who says the golden age of media is over? If you need help making sense of the ever-changing landscape (including print, online, TV, new media, etc.) my strengths include:

• Writing Press Releases

• Building Media Lists

• Pitching Reporters

• Writing & Placing Op-Eds & Blogs

• Conducting Media Landscape Analyses

• Providing On-the-Ground Event Support

• Integrating Traditional Press with Social Media

Politics, Policy & Public Affairs

You probably know how a bill becomes a law, but do you know how to make an impact behind the scenes? If you’re looking to educate a government body, I can help navigate bureaucracy to help you achieve legislative and political goals. I can be most helpful with:

• State Government: Agencies & State Legislatures

• U.S. Congress & Federal Agencies

• International Agencies & UN Bodies

• Political Campaigns (Help for Aspiring or Existing Candidates, Ballot Initiatives)

Entertainment Social Impact

Do you have a piece of media that touches on a social issue? Let’s use it to make an impact. With a strong belief in the power of entertainment media to affect social change, I’m passionate about:

• Building & Executing Social Impact Campaigns for TV/Film/Media Projects

• Organizing Events (Special Screenings, Q&As, Influencer Events, Premiers)

• Bringing Together Entertainment Professionals & Grassroots/Non-Profit Organizations

Corporate Social Responsibility

Sometimes the biggest brands can make the largest impact. If you’re ready to unleash the power of your company and its employees to do good in the world, I can be especially helpful with projects related to:

• Environmental Conservation

• Health & Wellness

• Diversity & Inclusion

• Internal Communications

• Regulatory Issues

Writing / Editing

The bread and butter of any communications professional. Put my writing skills to the test with any project, large or small. Almost finished with your next masterpiece? I’ll help you edit it to perfection. My pen works best when helping with:

• Website Copy

• Social Media Copy

• Professional Biographies & Resumes

• Brochures & Newsletters

• Message Development

• Speechwriting

Social Media

There’s no going back: social media has forever changed the way we consume and share information. Let me help you leverage its power by:

• Auditing Your Existing Channels

• Growing Your Online Following

• Increasing Your Engagement

• Launching New Channels

• Providing Data Analysis

• Conducting Landscape & Competitor Analyses

• Offering Support at Live Events

Crisis Support

The most overlooked and under appreciated element of communications (in my humble opinion). I enjoy helping organizations prep for and deal with crises by:

• Developing Crisis Communication Plans

• Auditing Existing Crisis Communication Plans

• Offering Public Relations Services During a Crisis

Planning, Research & Reporting

Think you need communications help but don’t know where to start - or don’t know how to talk about the great work you’re already doing? I’ll work with you to map out a plan and offer advice on how to utilize your resources, prioritize and execute efficiently. This may include:

• Developing Organization-Wide Communication Plans

• Developing Event- or Project-Based Communications Plans

• Writing, Editing or Updating Existing Communications Plans

• Conducting Audience & Landscape Research

• Developing Monthly, Quarterly, or Annual Reports, Including CSR Reports

Issue Expertise

Environment

Environmental issues are close to my heart, having been raised on an organic farm. I have deep issue experience related to:

• Public Lands Preservation

• Water Quality & Quantity

• Renewable Energy

• Sustainable Agriculture